Habiba is an advocate of making the most of every experience and opportunity. It didn’t take long for her entrepreneurial spirit to surface. In one way or another, she has been involved with small businesses since the 1990s, even during her university education, and when she had a “corporate world” day job. Habiba’s earliest business experience was at age 12, when she persuaded her grandma to let her sell some Arabian veils to her school friends. Since then, Habiba continuously dabbled into several business opportunities, failed some, won some, finished a law degree, emulated many powerhouse moguls, jumped from one corporate world job to another, and eventually, she found her forte and purpose – transforming businesses through her marketing expertise, and enriching lives through her entrepreneurial endeavors.

Habiba is passionate about living a values-centered and purpose-driven life that reflects her Christian spirit. She divides her year between living in Chicago, Costa de Prata and London. Habiba enjoys taking extraordinary vacations, connecting with dynamic people, great dining, spa visits, life-long learning, engaging in philanthropic activities, laughing hard and living phenomenally.

In a nutshell, Habiba…

• Founded Emprez in 2003 to help small business owners increase their client base and revenue
• Serves as Founder, President and CEO of Global Association of Small Professional Practice Owners (GASPPO), which exists to maximize the potential of small professional practice owners and their practices
• Has served in corporate roles in sales, business development, client account management and marketing - in Bloomberg L.P, Macfarlanes, Salans, Clyde & Co, Marcus Evans Conferences, Buzzacott Chartered Accountants and other blue-chip organizations
• Has been featured in numerous publications, events and web sites, including Benefits Marketing Online Magazine, Restaurant Business Magazine, Pizza, Pasta & Italian Food Magazine, Masala Magazine, PR Leads Expert TeleSeminar Series, Women4Success Expert Series and ezinearticles.com, to name a few
• Has authored several publications, articles and programs, including Joint Venture Profits for Small Business Owners, 99 Tips for Maximizing Restaurant Profits, Collaborate Your Way to an Even More Thriving Practice and Recession-Proof Your Revenue, and Ten Mindsets You Must Have in Order to Take Yourself and Your Small Professional Practice to the NEXT Level, to name a few
• Speaks regularly on the topic of joint venture marketing for small business owners. Her popular signature talk is called Collaborate Your Way To Exploding Profits
• Specializes in helping small business owners - in professional services sectors such as law, accounting, consulting, financial planning and other similar sectors – to maximize marketing results and personally operate at peak performance level
• Has mentored students at Middlesex University, UK through the university’s Alumni Mentoring Scheme, and is also a Middlesex University Ambassador
• Holds a Law degree (LL.B Honors) from Middlesex University, UK
• Favorite movie is The Notebook, favorite book is Think and Grow Rich: A Black Choice by Napoleon Hill and Dennis Kimbro, and her favorite charity/philanthropic organization is Virgin Unite

Linda Hollander, Author of “Bags to Riches: 7 Success Secrets for Women in Business” and Founder of Women’s Small Business Expo says:
“Habiba is truly one of the greats.”

Moonshi Mohsenruddin, Founder of CommGate, Inc. says:
“Habiba is a great person – she’s that rare kind of marketing expert that everyone hopes to find but seldom does! Be ready for a priceless, information-packed session when you ask for her advice.”

Helen Tucker, Managing Director of Dupigny Consulting and Founder of Women in Work, Business & Education (WWBE) says:
“WOW, Habiba exceeded all my expectations!”

Martin Howey, Founder and CEO of TopLine Business Solutions says:
“There is a lot written on the effectiveness of joint ventures, but in over 40 years of consulting I've never seen it all put together in such a clear and usable, 'how-to' format as Habiba has done in her program.”

Gordon Oakley, Managing Director of Malton Inflight says: “Habiba, your strategies are amazing!”